A taste of Europe is traveling around the streets of Toronto selling coffee, hot chocolates and so far, they are having a great success.
Macchina Mobile Cafe is a little orange truck adapted from a European feel of selling coffee on the streets.“The person that came up with the idea was my husband. Traveling in Europe, he’s seen a lot of mobile cafes.” says Ana Diez, co-owner of Macchina Mobile.
Coming from Columbia, Diez had also seen mobile cafes in different vehicles, which is how she decided to use the Vespa Ape as her shop, a small motor cycle with a pick-up van.
“We found a person here who has some of these vehicles and restores them and helped us with the design and we just did it!” said Diez.
The vehicle opens up to a coffee machine with storage spaces to store a small table, two chairs as well as different types of hot chocolate and coffee. One of their most popular type of coffee is the Cortado.
Diana Benea, a customer of the Macchina Mobile Cafe said, “I’ve had [the Cortado] in Spain about five or six different versions and so far this is the best one.”
As successful as their business was going, the owners have to continuously face obstacles.
“The problem with the city is finding a location. It’s pretty restricted right now,” said Jeff Douglas, co-owner of Macchina Mobile. “You pay $5000 for a vending permit as a display so any place there is a pay and display, you can vend. But then on top of that you can’t be within 50 metres of any place that sells food.”
Along with their obstacles, a typical day is not as simple as it seems.
“We have to be up and under way by 7a.m. So it takes probably two hours to really get it done and at the end of the day, there will be the clean up,” says Douglas. “It is an older vehicle so there will be some spark issues. There is also the day-to-day stuff too like making sure the battery is charged and nothing breaks down.”
One of their regulars, Donna Nancekivell, has been ordering their coffee since they started with Farmer’s Market at Ryerson University back in mid-June.
“I’ve had Americanos before and sometimes they taste a little bland. This one just has flavour. You can taste the beans, the roasting,” said Nancekivell. “In general, this market is a fabulous idea. There is everything you could want here and it’s all fresh. It is so different than going to a grocery store.”
Find Macchina Mobile Cafe around the city in popular places around the city of Toronto like Yonge and Eglinton Streets and Yonge and Davisville Streets.